D2C ad creatives

D2C ad creatives that turn scrolls into orders.

Ads for brands that sell direct: your product, your offer and your proof in every static, from supplements and skincare to food, fashion and home.

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Supplements static ad: "Ultra High-Pure NMN with Resveratrol"
Supplements
Gut health static ad: "You're doing everything right. Still not seeing results?"
Gut health
Ayurveda static ad: "*Check for available"
Ayurveda
Hydration static ad: "Healthy + Delicious"
Hydration
Fitness nutrition static ad: "For the sister who steals your protein."
Fitness nutrition
Fragrance static ad: "Grapefruit. Sea notes. Ambergris."
Fragrance
Skincare static ad: "The breakout cycle stops here."
Skincare
Menswear static ad: "For This Summer"
Menswear
Protein foods static ad: "33g protein in every serving"
Protein foods
Baby care static ad: "The sunscreen parents keep"
Baby care
Cookware static ad: "It's how you store them."
Cookware
Apparel static ad: "High- Octane Fits for Party Divas!"
Apparel

D2C brands live and die by paid social.

Selling direct to consumers means every ad has to do the whole job. There is no shop assistant and no shelf: the ad has to stop the scroll, explain the product, answer the doubt and give a reason to buy now, all in a second or two on a phone screen.

That takes a different kind of creative from brand campaigns. D2C ad creatives need clear benefits, real proof and an offer front and centre. They also need to change often, because D2C brands launch products, run sales and chase new audiences far more often than traditional brands.

We have made static ads across more than 20 D2C categories, from gut health and Ayurveda to fragrance, protein foods, kidswear and home decor. We know which angles tend to work in each one, and we bring that experience into every batch while keeping your brand look consistent.

What makes D2C advertising hard

01

Every ad has to sell

There is no second touchpoint in a store. If the ad does not explain why to buy, the sale is lost.

02

Constant launches and sales

New products, festive sales and offers mean a steady need for new ads, often at short notice.

03

Crowded categories

Supplements, skincare and snacks are full of similar brands. Generic ads blend in; a sharp angle stands out.

How we make D2C ads that sell

01

Know the category

We bring what we have learned across 20+ D2C categories about the claims, doubts and offers that matter to buyers.

02

Lead with the benefit

Each static makes one clear promise, backed by proof such as reviews, ingredients or results.

03

Plan around your calendar

Launches and sale seasons are planned ahead, so offer ads are ready before the sale goes live.

04

Keep the brand consistent

Every ad looks like you, so customers recognise your brand across dozens of creatives.

Examples from the portfolio

Tap any ad to see it full size.

Ayurveda static ad: "Extra heart support for parents aged 50+"
Ayurveda
Protein foods static ad: "The only number your muscles care about."
Protein foods
Baby care static ad: "Less time on hair."
Baby care
Supplements static ad: "Less Fatigue. More Recovery."
Supplements
Cookware static ad: "Food-safe | bis certified | high-grade ss"
Cookware
Hydration static ad: "Up to 90% Kids"
Hydration
Fashion static ad: "Save up to f1000"
Fashion
Kidswear static ad: "Softest Travel Outfits For Your Kids"
Kidswear

Different categories need different ads

What convinces someone to buy a probiotic is very different from what sells a summer dress or a cast-iron pan. Supplements and gut health need trust: ingredients, doses, reviews and a clear explanation of how it works. Skincare leans on visible results and routines. Food and protein products sell on taste, convenience and nutrition. Fashion and home sell on look, feel and how the product fits into the customer’s life.

We plan each brand’s ads around the doubts its customers actually have. For a new supplement, that might mean ads that explain one ingredient at a time. For an apparel brand, it might mean fabric close-ups, fit guides and outfit ideas. For a festive sale, it means bold offer ads that are ready days before the sale goes live, in every size you need.

Indian D2C brands also sell across languages and regions. We make statics in Hindi and other Indian languages when your customers respond better to them, and we design for marketplaces and websites as well as Meta, so your offer looks the same wherever someone sees it.

What's included

  • Angles chosen for your category and customer
  • Strategy and design in every static
  • Sale-season and launch support
  • Consistent brand look across every ad
  • Every size for feed, stories and marketplaces
  • Revisions as per discussion

Formats we produce

Product benefit adsOffer and sale adsReview and proof adsIngredient and how-it-works adsLaunch adsFestive and sale-season adsComparison ads

Platforms

InstagramFacebookMarketplacesWebsite banners

Who this is for

  • D2C brands spending $10K+ a month on Meta ads
  • Brands with frequent launches, drops or sale seasons
  • Founders who want ads that sell, not just look good
  • Growing brands without a full in-house creative team

Probably not a fit if

  • — Offline-only or B2B brands
  • — One-time campaigns with no ongoing ad spend

2,000+ statics shipped
for D2C brands.

Feed ads, stories and carousels for Meta, every one planned around an angle and designed to sell, across skincare, supplements, food, apparel and more.

$200K+

Ad spend tracked

48hr

To your first batch

20+

Categories

Strategy + design

Included in every pack

Client result

$0 → $100K+

in 10 months

We helped a supplement brand go from $0 to $100K+ in 10 months, with 700+ ads tested along the way. New angles every month, the winners scaled, the rest replaced.

What clients say

Don't take
our word for it.

Real words from founders and agencies we make ads for.

D2C brands we make ads forSupplementsGut healthAyurvedaHydrationSkincareFragranceApparelBaby care
Speed and reliability
“Working with Guranshish has been great for our design requirements. He is timely and takes full authority to get work done. Would recommend without hesitation.”
Always on time
K

Kanish Jain

Founder, growth marketing agency

Speed and quality
“He understood my vision and delivered high-quality designs within the deadline. Their professionalism and timely service are commendable.”
Delivered on deadline
M

Mukul K.

Founder, apparel brand

Creative quality
“Got my social media posts done by Guranshish and wow, these designs have more personality than I do! They nailed the brief. 10/10 would recommend.”
Nailed the brief
S

Sumiit C.

Brand Owner

Precision
“Incredibly professional and truly understood what I wanted. He delivered exactly what I imagined, and I couldn't be happier with the outcome.”
Exactly as imagined
Z

Zyro E.

Business Owner

Professionalism
“A highly skilled and innovative professional committed to delivering exceptional creative solutions. Every project is approached with professionalism and collaboration.”
Exceptional output
R

Ruman Puri

Founder, D2C brand

Common questions: D2C Creatives

What are D2C ad creatives?

D2C ad creatives are ads made for brands that sell directly to consumers online. They focus on driving purchases, so they lead with benefits, proof and offers rather than pure brand imagery.

Which categories have you worked in?

Supplements, gut health, Ayurveda, skincare, hydration, fitness nutrition, fragrance, protein foods, menswear, kidswear, baby care, fashion, cookware and home decor, among others.

Can you handle big sale seasons?

Yes. Tell us your sale calendar and we plan offer ads ahead of time, so they are ready before the sale goes live.

Do you need product photos?

Your existing product photos are usually enough. We build the rest of the ad around them.

Do you make ads in Hindi or other Indian languages?

Yes. We have made statics in Hindi and other Indian languages for brands whose customers respond better to them.

How much does it cost?

It is a flat monthly retainer with strategy and design included and no minimum commitment. In India, Starter is ₹1,00,000 for 80 statics and Growth is ₹1,60,000 for 150, GST included. Internationally, Starter is $2,000 for 40 statics and Growth is $3,500 for 80. See the pricing page for current rates.

Ready to find your next winning ad?

We're the right fit if:

  • You run or work at a D2C brand
  • You spend at least $10K a month on Meta ads
  • You want fresh creative to test every month

Book a free 30-minute call

We learn your brand and what you're running now, then you pick a plan.

  • 1We learn your brand, offers and current ads
  • 2You pick a pack that fits your ad spend
  • 3Your first statics land within 48 hours
Book a Free Call →

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